LIVING LOHAS HEALTH AND SUSTAINABILITY MARKET REPORT
Consumer Trends Report
Based on over a decade of research including surveying over 50,000 consumers and interviewing thousands more, Mobium Group are Australia's leading experts on sustainable brands. Mobium’s consumer insights reports described by Sydney Morning Herald as the ‘benchmark’ in the green sector.
The Living LOHAS research program includes the Living LOHAS report, an 80-page summary of our latest research available for purchase, and the LOHAS consumer segmentation algorithm, which is used by ASX100, government and private clients to better target healthy and sustainability products, services and programs.
For more details, see www.lohas.com.au
LIVING LOHAS SEGMENTATION ALGORITHM
Mobium's Living LOHAS Segmentation service has been design to seamlessly integrate with clients' existing research processes and consultancies. It has been used by government, corporate and NGO clients for over a decade, to overlay the LOHAS segmentation with clients' existing, category-specific consumer insights work. The service provides a highly cost-effective way to 'bring to life' the insights in the Living LOHAS report, via a simple, transparent, volume-based pricing structure.